Strategic and Analytical Thinking

Define the direction to focus on value creation. Product strategy is the high-level plan that outlines a product's vision, goals, and how it will achieve them within the market. It defines what the product aims to accomplish and how it aligns with the company's overall objectives. By focusing on value, a solid product strategy ensures that the product addresses genuine customer needs and solves real problems, thereby creating meaningful value for both the users and the business. It sets the direction for delivering benefits that differentiate the product and make it indispensable to its target audience.

Sections

• Writing Value Propositions - How to write compelling Value Propositions for ERP applications.
• Success Metrics Definition - Identifying key performance indicators to track progress and inform decision-making. Establishing clear metrics for success using OKRs & KPIs.
• Monetization and Business Model - Deciding on revenue streams and financial viability.
• Market Trends and Emerging Technologies - Staying ahead by anticipating changes in the market landscape.
• Prioritizing Initiatives - Focusing resources on the most impactful areas.
• Product Roadmap - Planning a development timeline that aligns with customer needs and business objectives.